Group pricing & access control
The challenge was delivering an event system capable of supporting different group pricing; sending out separate branded emails to members, non-members and charities. It needed to operate within the website access control system, permitting special rates and resources for trade association members.
Statistical data
Another key feature was statistical data. We all know how important it is to collect and analyse data from events. It needed a way of helping the event teams measure things like attendance, engagement and feedback.
Support for multiple delegates
In their research, Energy UK found that it was common for one user to purchase multiple tickets for its company delicates. As such, delicates full names and email addresses needed to be collected and exported for event registration on a day.